Since the early days of advertising, companies have used celebrity endorsements for marketing. You don’t have to look any further than the Air Jordan to see how a celebrity endorsement can drive sales through the roof. But the definition of…
Influencer marketing can help you reach your target audience, increase brand awareness, and boost your profits. By working with the right Instagram influencers, you can get your brand in front of thousands of potential customers. But how do you find…
New to influencer marketing? If you haven’t worked with influencers before, you’re probably wondering: How do all these other brands even find social media influencers to promote their products? If you are currently working with a few influencers, you probably…
Say what you want about social media, but one thing is for sure: It has completely changed the way brands large and small market themselves and sell products. From Facebook pages to Twitter ads to Instagram feeds, it’s hard to…
It’s not a fleeting trend or a popular content marketing gimmick — influencer marketing is real, and it’s growing year over year. There are several reasons why — the biggest one of which is the advent of social media. TechCrunch…
In fact, over the past few years, influencer marketing has gone from a fringe concept to a $5–10 billion industry. From fashion to beauty to food, influencers are changing the way that both small and large companies market their businesses. And…
The concept of influencer marketing is more than just a fleeting trend. In recent years, companies of all sizes and in all industries have discovered just how powerful a social media influencer can be. The beauty industry, in particular, is…
Affiliate marketing is becoming increasingly important to businesses in a variety of industries. By 2020, affiliate marketing is on pace to become a 6.8 billion dollar industry in the U.S. alone. Perhaps you already know all there is to know…
Influencers receive an inbox full of brand pitches, making it hard for brands to stand out if they aren’t already on the radar for a coveted collaboration. To combat falling into the inbox abyss, Streamline has discovered a few helpful…